Video Project Completed

Just off the hot press from Alternative Images Photography is another video project for one of our clients. This was shot during the Autumn period and utilised the colours of the season to make it exciting and set the scene for the outside shoot. It took around two days on site to gather all material sticking to a well draughted story boarded shoot script that was dependant on the weather being just right. We needed bright days without strong sunlight. This was because the subject matter was silver metal that reflected wildley. So what was needed was bubbly white clouds to act as a large diffuser and a soft breeze to help with the audio element.

The edit took place soon after to produce the five short videos needed. My client said that ‘now the shoot was done that the easy bit was next’. How wrong. I our experience the shoot is actually the easier part and the edit can be the long process of any video making.

I used again on this perticular shoot the D800 that I earlier wrote a blog about that gave yet again fantastic results for a standard practical piece of equipment. The edit was done using FCPX on Mac. Our client was very happy with the outcome and  was quite impressed with how a small camera like this produced such good results. Well I put it all down to the operator!

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Video for Adverts and Web Sites

Video content is now a vital addition to a web site. How many sites do you visit and there is some reference to view a video to explain or show the subject searched? As a corporate photographer and video producer this is what I have previously written an article about. That is the availability to produce video clips for a range of applications quite easily and within a given budget. Here we have some simple garden tools that a small company is trying to launch onto the market place. The request was a clip to place to a web site and launch to Vimeo so having a link to place to various applications. It is simple an ideally would have been good to have a voice over, it was unfortunate that the budget was restricted, but we managed to produce a sequence that is of good quality and usable to send the message he wanted. This was produced purely with the D800 DSLR camera we obtain last year with a standard mike to enhance the sound captured in the footage. We located an area to create the scene and wrote a basic story line to demonstrate the items. This production is a way of making clips for many small outlets, jewellery designers, craft makers and cottage industries alike.

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Luck or Experienced Calculation

‘You have it so easy’ say you out there. Perhaps not! As a photographer for Events and Public Relations in London I am asked to shoot various people or objects in situations that sometimes have not a great deal of control, but I need to come home with the shot.

Over past years in these situations, that can be, not stressing but certainly let the adrenaline rush through your body, I have only had a few moments where I can honestly say ‘Is this going to go right for me?’ Or is this going to work out, will I loose out or become a winner with the wow factor and obtain that perfect frame. One time I remember was when I was working for American Airlines and needed to take a photo of Gary Lineker who at the time was in his prime of his football career with the England team on a training day. We needed a run of images for a PR article, I managed to fire off about three frames before he turned ran away from the gathered photographers to join his team mates on the training pitch. This was one situation that was going all ok but the tide turns very quickly sometimes and even in efforts to request his return ‘could you please come back not quite finished’ fell on deaf ears and as yet have not had the opportunity to meet him again in the flesh to thank him for that one.The images I got were fine for the article.

This one was great fun! It was a very early start. 5.20am to be precise. But apparently these balloonists like to float on the early morning thermals. I believe that actually it’s because they don’t know where they may land and when so need the rest of the day to make their way home, but hay that’s just my opinion. All the preparation of erecting these huge floating bubbles was nearing the end and shortly they will be off. Quite a dramatic experience really as they fire up the balloon and the basket drags alone the ground to lift up into the sky. Then complete calm as they float away in the distance. So my opportunity is close to achieve that shot. How well was this going for me.

All the balloons left within a good time frame and the soft breeze gently let them gain distance, there it was. The moment I was hoping for. Now feeling somewhat alone, with a slight adjustment to the angle by running to my left in the long bumpy grass of the field, I had the three balloons in the frame. The nearest one dominant in the picture displaying bold colours, the others just starting to become faint in the distance but adding to the overall composition of the shot.

Balloons, Public Relations, Event

This was the shot to end the set. Was it luck or was it a calculated situation on my part that this could happen for me, that the timings of that early morning produced this situation.

To be honest it was a bit of both really!

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Video for an Alternative

Alternative Images has mentioned in past posts that it has been investing in DSLR camera equipment to produce small video sequences for clients. The path here is not to produce large productions with complicated editing but to supply a straight forward answer to many companies that want to use video on their web sites. Maintaining a good quality with an achievable Pro Res 422 but keeping all within the allocated budget. This system I think is the answer. Shooting in HD using a 36 mega pixel chip the quality is quite amazing and suites many applications.

It is mainly used to be more static on a tripod situation. The lenses are the same as if using it as a still camera, so panning in and out is possible but limited. The microphones are external of good quality and are used for background or voice depending on the situation.

Being what it is the system is very transportable and if desired you can transform from video to stills and shoot images at high resolution and then switch back again as needed. If a more involved shoot is required beyond this system then Alternative Images can provide more comprehensive camera equipment and editing services. But this is available at high quality for the smaller budget.

This video was produced and donated to the Rickmansworth Waterways Trust by Alternative Images in support of the work they do. Shot on DSLR with 50mm lens and Mono Pod. Some shaky parts but ‘hay they have beer at canal festivals and I was in my own time’   Enjoy

 

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